What are your least favourite words?

[monster]

Originally Posted by footfootfoot

An advertiser I have to deal with occasionally has a persistent habit of using "array" incorrectly and it really gets up my nose. She should be using "assortment" or "selection"

As in "We offer a wide selection of soups" rather than "We offer a wide array of soups" (Maybe to go with their phalanx of sanwiches)

Do you think their business is impacted by that?

Or perhaps there's more to it than you think? Maybe each soup's position on the menu is dictated by their spiciness and calorific content?