December 20, 2007: Sex sells!

Clodfobble · 12-20-2007, 03:27 PM

Despite appearances, what you see here is not your basic softcore goth porn (well, at least not intentionally.) It is, in fact, a promotional sales item. Not for the lingerie, not for the shoes... for the coffin! The Italian undertaker firm Cofanifunebri has released their 2008 corporate calendar, featuring sexy models draped across their merchandise.

"Coffins are consumer goods like any other things, so I sell in the same way as any other consumer goods are sold," said owner Maurizio Matteucci. "The calendar is very popular."

"It is good marketing, but it is also a way to play down such a serious subject and to smile."

Drax · 12-20-2007, 03:40 PM

Why am I thinking that her vampyre lover is in there?

classicman · 12-20-2007, 03:43 PM

Boy Zen and Shawnee are gonna have a field day with this one.

glatt · 12-20-2007, 04:23 PM

If I had a terminal illness, and was making all the final arrangements for myself in order to not be a burden on my family, I can see getting a kick out of this advertising. But if my loved one died and I was frantically trying to line all the stuff up on short notice, I would be less receptive.

Drax · 12-20-2007, 05:24 PM

Quote:

Originally Posted by glatt

If I had a terminal illness, and was making all the final arrangements for myself in order to not be a burden on my family, I can see getting a kick out of this advertising. But if my loved one died and I was frantically trying to line all the stuff up on short notice, I would be less receptive.

Gloomy Glatt.

If I see this ad on TV, then I'd be pissed.

glatt · 12-20-2007, 07:01 PM

Quote:

Originally Posted by Drax

Gloomy Glatt.

Gloomy? The topic of the thread is coffin sales.

Tink · 12-20-2007, 09:01 PM

Pretty fancy coffin. Cremation for me. Throw me in the ocean so I can travel.

xoxoxoBruce · 12-20-2007, 09:10 PM

Quote:

Originally Posted by glatt

But if my loved one died and I was frantically trying to line all the stuff up on short notice, I would be less receptive.

That's what happens to most people and how many people know the name of even one coffin maker?

This way they get the brand before the public in a upbeat manner. Then when the frantic time is dropped on you, one name might prompt a glimmer in the back of your head.
I'll bet there normal sales tools, for the frantic people, are much more subdued.

Drax · 12-20-2007, 09:24 PM

Quote:

Originally Posted by glatt

Gloomy? The topic of the thread is coffin sales.

What i mean is that you're not seeing the fun in the picture.

classicman · 12-20-2007, 09:26 PM

Admit it Drax - you already bought one just cuz of the hot chick.

Clodfobble · 12-20-2007, 09:28 PM

The whole thing reminded me of Six Feet Under. During the first couple of shows they had some spoof ads that imitated the Gap ads of the time--about a dozen young people in khakis and white shirts doing a well-choreographed song and dance about mortician tools and funeral home supplies.

binky · 12-20-2007, 09:45 PM

Quote:

Originally Posted by Tink

Pretty fancy coffin. Cremation for me. Throw me in the ocean so I can travel.

I've read that you can be cremated and shot up in a firework-thats the way I want to go

jinx · 12-20-2007, 10:00 PM

I wanna be jewelry.

Drax · 12-20-2007, 10:24 PM

Quote:

Originally Posted by classicman

Admit it Drax - you already bought one just cuz of the hot chick.

Don't.

regular.joe · 12-20-2007, 10:48 PM

Am I the only one reminded of the scene in the movie "Saint Elmo's Fire"? Where the guy has a coffin in his room, just in case a hot chick is around to have sex on the coffin? A veritable chick magnet. Ever since that flick I've fantasized about having sex with a hot chick on a coffin. Not all the time, just every now and then. I made out with a hot chick in a grave yard once, it was coooool.

12-20-2007, 03:27 PM	#1
Clodfobble UNDER CONDITIONAL MITIGATION Join Date: Mar 2004 Location: Austin, TX Posts: 20,012	December 20, 2007: Sex sells! Despite appearances, what you see here is not your basic softcore goth porn (well, at least not intentionally.) It is, in fact, a promotional sales item. Not for the lingerie, not for the shoes... for the coffin! The Italian undertaker firm Cofanifunebri has released their 2008 corporate calendar, featuring sexy models draped across their merchandise. "Coffins are consumer goods like any other things, so I sell in the same way as any other consumer goods are sold," said owner Maurizio Matteucci. "The calendar is very popular." "It is good marketing, but it is also a way to play down such a serious subject and to smile."

12-20-2007, 03:43 PM	#3
classicman barely disguised asshole, keeper of all that is holy. Join Date: Nov 2007 Posts: 23,401	Boy Zen and Shawnee are gonna have a field day with this one. __________________ "like strapping a pillow on a bull in a china shop" Bullitt

12-20-2007, 09:26 PM	#10
classicman barely disguised asshole, keeper of all that is holy. Join Date: Nov 2007 Posts: 23,401	Admit it Drax - you already bought one just cuz of the hot chick. __________________ "like strapping a pillow on a bull in a china shop" Bullitt

12-20-2007, 10:00 PM	#13
jinx Come on, cat. Join Date: Nov 2003 Location: general vicinity of Philadelphia area Posts: 7,013	I wanna be jewelry. __________________ Crying won't help you, praying won't do you no good.

12-20-2007, 10:48 PM	#15
regular.joe Старый сержант Join Date: Nov 2007 Location: NC, dreaming of large Russian women. Posts: 1,464	Am I the only one reminded of the scene in the movie "Saint Elmo's Fire"? Where the guy has a coffin in his room, just in case a hot chick is around to have sex on the coffin? A veritable chick magnet. Ever since that flick I've fantasized about having sex with a hot chick on a coffin. Not all the time, just every now and then. I made out with a hot chick in a grave yard once, it was coooool. __________________ Birth, wealth, and position are valueless during wartime. Man is only judged by his character --Soldier's Testament. Death, like birth, is a secret of Nature. - Marcus Aurelius.

12-20-2007, 03:40 PM	#2
Drax Banned Join Date: May 2007 Location: Gallman, MS, USA Posts: 1,933	Why am I thinking that her vampyre lover is in there?

12-20-2007, 04:23 PM	#4
glatt ™ Join Date: Jul 2003 Location: Arlington, VA Posts: 27,717	If I had a terminal illness, and was making all the final arrangements for myself in order to not be a burden on my family, I can see getting a kick out of this advertising. But if my loved one died and I was frantically trying to line all the stuff up on short notice, I would be less receptive.

12-20-2007, 09:01 PM	#7
Tink Why oh why? Join Date: Oct 2007 Location: Seattle Posts: 186	Pretty fancy coffin. Cremation for me. Throw me in the ocean so I can travel.

12-20-2007, 09:28 PM	#11
Clodfobble UNDER CONDITIONAL MITIGATION Join Date: Mar 2004 Location: Austin, TX Posts: 20,012	The whole thing reminded me of Six Feet Under. During the first couple of shows they had some spoof ads that imitated the Gap ads of the time--about a dozen young people in khakis and white shirts doing a well-choreographed song and dance about mortician tools and funeral home supplies.

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