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in the Hour of Scampering
Join Date: Jan 2001
Location: Jeffersonville PA (15 mi NW of Philadelphia)
Posts: 4,060
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Quote:
"Ours is the first age in which many thousands of the best-trained individual minds have made it a full-time business to get inside the collective public mind. To get inside in order to manipulate, exploit, control is the object now. And to generate heat not light is the intention..." Marshall McLuhan in <i>The Mechanical Bride</i> That paragraph was written <i>fifty-one years ago</i>...does that count as "back in the day"? :-) Quote:
But that's a nearly Clintonian quibble. When a tobacco company runs magazine ads depicting doctors telling you how *safe* Brand X smokes are, it's not because of the Heisenberg Principle or because the company is operating in an accelerated frame of reference, or even because they just see things differently from how I do. They're *lying*...*they* don't actually belive what they're saying.
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"Neither can his Mind be thought to be in Tune,whose words do jarre; nor his reason In frame, whose sentence is preposterous..." |
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