BBC's The Office v. NBC's The Office

Undertoad · 03-30-2005, 10:25 AM

It's about market size, I think, and the fact that you know more about US culture than USians know about Brit culture. If 10% of US watchers don't watch because they don't understand the culture-bound jokes, that's enough to warrant re-doing it in their culture because the market is big enough.

Brit shows are seen in their original format on certain channels. Originally only very high-quality items were imported and so there is now a very rough notion that Brit-produced shows are "highbrow". This in turn has led to a certain group of highbrow Americans reaching hard to appreciate the subtle nuance and dry Oscar Wilde-ish wit of "Are You Being Served".

03-30-2005, 10:25 AM	#19
Undertoad Radical Centrist Join Date: Jan 2001 Location: Cottage of Prussia Posts: 31,423	It's about market size, I think, and the fact that you know more about US culture than USians know about Brit culture. If 10% of US watchers don't watch because they don't understand the culture-bound jokes, that's enough to warrant re-doing it in their culture because the market is big enough. Brit shows are seen in their original format on certain channels. Originally only very high-quality items were imported and so there is now a very rough notion that Brit-produced shows are "highbrow". This in turn has led to a certain group of highbrow Americans reaching hard to appreciate the subtle nuance and dry Oscar Wilde-ish wit of "Are You Being Served".

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