Upgrade done

[SteveDallas]

Originally Posted by Catwoman

Can I just add that I think the new-look revamped and revitalised Cellar is fresher and better than ever! We should look at targeting DINKY's and 18-30s! We should launch a global cross-media strategy! We should get on MTV!

I really can't wait to quit this job.

Just mention Generation X and you can go for the trifecta!

[glatt]

Originally Posted by SteveDallas

Just mention Generation X and you can go for the trifecta!

Bah! Marketers don't care about Generation X anymore. Too damn old.

[Cliff Clavin]The book, Generation X, came out in 1991, and described the lives of recent college graduates. Those graduates would be 37-38 now. That falls outside of the desirable demographic.[/Cliff Clavin]

I also happen to be 37, and the marketers are wise to ignore me. I spend about $5 a week on the stuff marketers care about, and I spend those $5 on brands I am loyal to. No wonder I think everything on TV is crap. They don't want me!