xoxoxoBruce • Mar 22, 2013 3:57 am
Free Downloads of ‘Da Vinci Code’ to Promote ‘Inferno’
How about this for a promotional thriller: Beginning Monday, on the 10th anniversary of the release of the mega-bestseller “The Da Vinci Code,” its publisher, Doubleday, will allow anyone to download the entire book free for a week.
The move is part celebration and part marketing experiment, because the download will come with the prologue and one chapter of Dan Brown’s forthcoming book, “Inferno.”
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The free download will be available only in the United States and Canada through all e-book retailers, through March 24. A serialization in print only of the prologue and first chapter of “Inferno” will begin Sunday in The Daily Mail in Britain.