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#6 |
Radical Centrist
Join Date: Jan 2001
Location: Cottage of Prussia
Posts: 31,423
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Nielsen uses its own monitoring wing, which was a company similar to MG which Nielsen bought. Mediaguide customers, if there are any significant ones, will be directed to another monitoring company that also monitors much more than radio. You'd have to, in this day and age, in order to make enough money to survive.
The technology to recognize songs/audio has been perfected in several places elsewhere, so the Mediaguide patent is no longer a competitive advantage. Over 88% of problems were directly traceable to the Harvard MBA CEO. |
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