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superbaton · 07-14-2006, 05:00 PM

One the winners of the recent Cannes Advertising Festival: Quorum/Nazca Saatchi & Saatchi Perú, Papa John's, pizza service. Instead of the annoying leaflets left in the mailbox, the agency came up with this intrusive yet original idea: a sticker attached right below the peephole with the image of a pizza boy plus, of course, the number to call. The ad won the Gold Lion for the best use of alternative media in direct marketing.

07-14-2006, 05:00 PM	#15
superbaton The Cellar team Join Date: Feb 2005 Location: ba, argentina Posts: 196	One the winners of the recent Cannes Advertising Festival: Quorum/Nazca Saatchi & Saatchi Perú, Papa John's, pizza service. Instead of the annoying leaflets left in the mailbox, the agency came up with this intrusive yet original idea: a sticker attached right below the peephole with the image of a pizza boy plus, of course, the number to call. The ad won the Gold Lion for the best use of alternative media in direct marketing. __________________ "Think before speaking; Think before acting; Then go ahead, If you feel good about it." Sri Sathya Sai Baba Last edited by superbaton; 08-04-2006 at 02:33 AM.