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My impression of chyron philosophy, if you will, is that it was never about multitasking, but rather snagging different types of viewers into the same space. Someone may be disinterested in the particular story being discussed by the anchors, but they don't change the channel because they can distract themselves with the chyron stories until something better gets the spotlight. P.T. Barnum figured out a long time ago the value of having three rings in his circus instead of just one.
They're still almost certainly damaging us by shortening our attention span, but whether it's to a greater degree than flipping between channels was in the first place, I'm not sure.
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