How much are you looking to spend?
For people first getting into bourbon, I recommend starting with two:
Maker's Mark is a sweeter, corn-heavy bourbon with a honey taste to it.
Bulleit (pronounced "bullet") is a dryer, rye-heavy bourbon with a very crisp and complex finish to it. This is my favorite just-sipping whiskey.
Both are moderately priced, and they will give you a good sense of the range of american whiskey.
If you want to try something a little higher up the scale, I highly, highly recommend Booker's. It's unfiltered, small-batch, bottled right from the cask. Because they don't add water, it's up in the 110 proof range. Try it with a splash of water or even on the rocks (even straight whiskey drinkers add a little splash to bookers).
Let us know how it goes!
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