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Officially, real Greek yogurt has had more lactose dripped out, which makes it taste less sweet. So unless the yogurt maker also has a dripping bag included, there's nothing specifically Greek about it.
My bet is, they're advertising the yogurt maker as a "Greek" yogurt maker because actual, homemade yogurt tastes far more tart than the stuff you get on the shelves, to the point that most people wouldn't like it, at least at first. So they're trying to convince you that the strong flavor equals Greekness, and isn't just because the retail yogurt you're used to is minimally fermented and usually has sweeteners added.
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