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will never work
you need to have people read the expire date and then be grossed out and then put it back for the gag (ha ha ) to have the desired effect.
think about it
you put up a sign saying wet paint, every body has to touch it to see.
you put up a carton that says weeks/years old, someone's gonna smell it, signifying nothing bad.
would be funny, but tough to pull off. good luck.
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Be Just and Fear Not.
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