This is going to sound weird, but for some reason, to me, I've always saw beer as a "man's" drink. Maybe it's because in my family, during parties, etc., it was the men always going to the cooler for a beer. Then, there are the commercials...very rarely do you see a woman getting a beer, chugging a beer, etc.
At any rate, I've never been the biggest beer drinker, but when I did drink, it was usually Coors Light, Corona or Zima (or was that a wine cooler? Heh.)
Mixed drinks: Went through a rum and coke phase..thought it was soooo "grown-up".

Vodka (Skyy or Absolute) & OJ.
Liquor: wine, shots (mainly Schnapps, thanks to a friend who liked to get everyone drunk).