Despite appearances, what you see here is not your basic softcore goth porn (well, at least not intentionally.) It is, in fact, a promotional sales item. Not for the lingerie, not for the shoes... for the coffin! The Italian undertaker firm Cofanifunebri has released their 2008 corporate calendar, featuring sexy models draped across their merchandise.
"Coffins are consumer goods like any other things, so I sell in the same way as any other consumer goods are sold," said owner Maurizio Matteucci. "The calendar is very popular."
"It is good marketing, but it is also a way to play down such a serious subject and to smile."