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I will say, that if your offline personality is similar to your online one, you do have the sort of personality that a candidate needs: outgoing, friendly, honestly pleased to meet people, actually caring, etc.
The dark side is handled by the campaign managers of the world. The hired assholes. (Remember, I was one twice.) These are the folks who decide on the correct wording of the attack piece. These are the folks who come up with devious schemes, like calling the old-folks' home in the district at 12 midnight and pitching the opposing candidate. These are the folks who give bribes to the black ministers to have them not talk about the election, who brag about it after the win.
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