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Perhaps common sense has fallen prey to the bad press of public opinion. Somewhere along the line, common became synonymous with plebian. Somehow, common sense is relegated to a status of "beneath the notice of the educated". If it's common, then I'm not special if I possess it, and my purposeful ignorance of it is no detriment to me if I'm "educated".
Maybe we can play the game of semantics and get common sense rebranded as "practical intelligence". There's no negative connotation to intelligence or practicality, after all, (at least none I'm aware of) so perhaps those in the lofty seats of academia may be more likely to appreciate its application.
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