This is the "Pet Spa", a new machine for dog-washing. It has 37 nozzles and a bunch of blow driers.
The inventor hopes to mass-produce the machine by the end of the year, but... come on!
Maybe it's a result of having 12-pound dogs that don't mind bathing, but I can't see subjecting the dog to this kind of weird terror. I'm guessing that "Lougy" here wants out...
Seems to me that the secret to dog ownership is to think from the point of view of the dog. Your dog takes cues from you. If your dog thinks the bath is a good thing, bathing your dog will be easy. Your dog will think a bath is a good thing if you say so. So train your dog to enjoy baths when s/he is a puppy, using a calming, encouraging voice.
It will never be a problem unless your beast is truly out of control. In which case I recommend a small pen, a bucket of sudsy water, and a garden hose.