Pinkos? Where did that come from?
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No it probably doesn't have much of a financial impact, but I don't think that's the point.
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Agreed...nobody get's hurt. The big companies don't lose except for maybe a random impulse buy. Middle management might be annoyed to have a full compliment of sales staff on hand and half the normal customers, but the way they staff stores these days that would be right ratio, for a change.
Besides it's more American than a roadside bomb.