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OK, let's say you are Dave Matthews. How would you handle this? I assume the bus driver is swearing up and down that he didn't do it. Do you stick with your bus driver and deny deny deny? It's obviously not about the money. The fines are only $70,000, which is really very little to the band. The bad publicity is going to go on and on the longer they stretch this out. The only reason to stretch it out is if they really think they are innocent.
If there was any doubt, or if they thought they were probably responsible, I would imagine they would just cough up the $70,000. Hold a press conference apologizing for the incident, and blame the bus company that gave them the driver.
It's an interesting public relations question.
I actually have more respect for the Dave Matthews Band for fighting this. They are sticking up for the driver, who is probably a friend at this point. The only way they lose is if the DNA proves it was them. Then I suppose they could do the apology, etc.
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