Media whore!
(And Lawrence Krauss, and Michael Turner.)

Using media as a tool to reach the average person is not a bad thing! I liked both his books. The NOVA TV version was cheesy though.

Naw, public outreach is good for physics... My friends and I would take bets on which one of the Big Two would come out and give the PR lecture for any new advancement. Krauss was the chair of my department at Case, so I just liked being able to call him a whore. :lol: